I have very little understanding of these brands, but I get the concept; I like it.
Imagine yourself in my make-believe Louboutins. If you have a bunch of other stuff lying around, filling up your home, adding to the clutter, how can you value your Birkin when it is surrounded by other things that are vying for your attention, removing your awareness from this object that you adore so much?The point is to remove all the extraneous stuff so that you can have the space – literally and figuratively – to focus all of your energy on the things that you value the most. There’s nothing minimal about this shift. It’s simple, it’s small, but it makes a world of difference. It has the capacity to encourage an expansion, not a contraction, of how you view your surroundings.